White Hat

EEAT (Experience, Expertise, Authoritativeness, Trust)

Make expertise and trust verifiable, not just claimed.

Real authors with real credentials. Reviewer + last-reviewed dates. Conflict-of-interest disclosures. Third-party verification (ORCID, PubMed, license numbers). Especially load-bearing for YMYL (your-money-your-life) topics.

Seen in the wild

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